Powerful Tool
Imagine an innovative, personalized tool which can be used for enriching the relationships in your life; personal relationships and any business relationship that you have with your existing clients and the clients you would LIKE to have! It’s the perfect tool to stay in touch with family, old/new friends, conduct creative prospecting, follow-up with existing and past clients, thanking someone for a referral all with a personal touch.
All relationships need cultivating and from a business perspective, ninety percent of business owners are missing the biggest opportunities available to them!
In business, the easiest and least expensive customers are referrals and repeat business. It’s the friends, family and associates of their current customers that enable them to have business come back to them PRESOLD! These are the easiest and least expensive customers to attract, but most people don’t stop to think about this. So they spend most of their time and resources cold-calling to attract new customers.
Click HERE to learn more about Referral Marketing.
If you are a business owner or an independent sales or service professional, you already know that people do business with people they know, like and trust (it's the relationship that counts). They also do and refer business to people they remember. Even if you are well-liked and respected, if you are not remembered, it does not matter. Imagine what if you sent one card every other month to your top 60 clients (a birthday card, thank you card, a thinking of you card, a holiday card, etc). How many more customers might that generate for you per year? Do the math! Do your customers remember you?
At a presentation to a group of realtors, the group was asked, “How many of you currently send cards to thank your customers?” Only 2 out of 40 raised their hands. The next question was asked: “What is a customer worth over their lifetime?” The answer: $4000…a very small amount. This means that:
1. Most of the realtors did not consider a person a source of revenue after the first sale.
2. They don’t do any kind of follow-up that could lead to referrals or repeat business.
People such as realtors, small business owners, loan officers, consultants, and sales professionals can use this incredibly simple system to double or triple their business in one year simply by making their customers feel special, cared for and appreciated. Send out one unexpected card a day and watch your business transform in a year!
Not to mention, if you have employees or you manage others, one of the most effective ways to encourage excellence and hold on to your best employees is to share appreciation when someone does a good job. (Studies show that not feeling appreciated is one of the top reasons given by valued employees who quit their jobs.) Build that relationship with your employee and they will feel appreciated!
Tom Hopkins is the #1 Sales Training “Expert” in the World and sending cards is one of his most powerful sales tools. Here are just a few examples of ways you can use greeting cards to build relationships with your clients, prospects and referral partners:
•Thank you for talking with me on the telephone
•Thank you for meeting with me
•Thank you for your business
•Thank you for your kind referral
•Thank you for taking your time to consider letting me serve you (after first refusal)
•Thank you for taking your time to analyze my services (after they buy from someone else)
•Thank you for the excellent service you have provided for me
•Thank you for using our service/product (sent at one year anniversary)
Not sure what to say in your notes? Make it personal, caring and “real”! Have you ever thought of putting a photo on the card saying "thank you, name here"?
This is the perfect mechanism for businesses to:
•Show Appreciation
•Build relationships, customer loyalty and retention
•Create top-of-mind awareness
•Differentiate businesses from their competitors
•Make customers or employees feel appreciated and acknowledged
•Increase warm market referrals
This service offers a simple and professional way for people and businesses to thank and follow up with their everyone; from friends/family to customers, vendors and associates. A customer who feels appreciated will continue to do business with you. They will also refer others to you, imagine the value associated with that referral. You can customize your business greeting cards with your own logo, photos, or designs. With this, a business can choose between creating their own custom cards, or have the flexibility of using any of the 13,000+ cards already available online.
“We make a living by what we get; we make a life by what we give.” - Winston Churchill
You can even include a gifts & gift cards with your greeting cards - a great way to express special appreciation for a referral, a good deed, or a job well done. You can create template cards that will automatically send out thank you cards, birthday cards, holiday cards, promotional postcards, and more. This enables you to create single or multi-card drip campaign which does a “mail merge” of the recipient’s name to personalize the card. We’ll show you how to set up a template for your business in just minutes. You can even personalize each individual card anytime before its scheduled date to go out.
How does this work?
Here’s an example… Let’s say you sell insurance. You decide that when someone buys a policy from you, you will send a pre-created 4-piece campaign of cards to your new customer. You will send a Thank You Card, a Birthday Card, a Holiday card, and an Anniversary of Policy postcard. Once you’ve set it up, the system will automatically mail it for you on the designated date. You would probably set up the Thank You card to be mailed immediately, the Birthday card to be mailed 7 days prior to the customer’s birthday (a date you’ve entered into the customer record), the Holiday Card to be mailed December 1, and the Anniversary postcard to be mailed on the customer’s Anniversary of Policy date (another date you’ve entered into the customer record). Once you click SEND for this 4-piece campaign, the system handles the rest.
So, how does all this work? Here’s a quick overview of what you get with your own Greeting Card System:
•Online Contact Manager where you can store names, addresses, phone numbers, birthdates, anniversaries and other key information about everyone you know. If you are already using a contact management program such as ACT!, Outlook, or an Excel spreadsheet, you can import your contacts into the contact manager so you won’t need to re-type the information. You can use a software add-in to Microsoft Outlook 2007 ® enables you to connect to this service.
•Online Calendar and Reminder System that will never let you forget birthdays or anniversaries. (You can import this information from another database, too!)
•Online Greeting Card Catalog with 13,000+ greeting cards to choose from. You select and write your message; the service will print, stuff, stamp and send in the mail for you.
•Custom Cards for business or personal use: You can design a card with your company logo and artwork. You can also design a family holiday card or personal cards.
Ready to being enriching your relationships and manage them on autopilot? Click below so I can get you started immediately. You’ll be up and running in minutes, enjoying the benefits of one of the most powerful and convenient communication tool you’ve ever seen.
Don’t delay! Get started today and make an extraordinary difference in your business and personal relationships. Just click below and the system will set up a free sample account that will allow you to send two cards with a picture and your personal note to whomever you choose!
Experience how easy it is to send a greeting card! Click HERE for a FREE Trial account today!
If you have any difficulties, please contact us and we will set you up with your own trial account so you can test drive the system and see how it works. After trying it yourself, I’m sure you will agree that this is one of the most amazing productivity and relationship-building tools you’ve ever seen. It automates your follow-up with prospects in a highly personal way.
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